Mobile SEO

Biggest challenges for SEO in 2023

As you prepare your strategy for the next year, it’s important to anticipate potential surprises and challenges in the future. This year, SEO professionals have overcome challenges stemming from a lack of resources, problems with strategy, and the ability to scale processes. Looking ahead to 2023 and beyond, our State …

Read More »

Twitter introduces 3 new advertising opportunities

Twitter is introducing three new advertising options designed to get people to visit and take action on company websites. Twitter’s new ad products include: Website conversion optimization Dynamic Product Ads Collective ads In a blog post, Twitter says its new ad units will “provide advertisers with medium to low-funnel results …

Read More »

What is search prediction and why is it important?

Digital marketing is about combining art and science, fusing creative ideas with actionable, trackable steps. But before you optimize your on-page content or restructure your website, you need to know what is already working well and where you have potential for growth. This is where search prediction comes into play. …

Read More »

Top 10 Website Optimization Strategies

Google was officially founded 24 years ago in 1998. Much has changed since then, but one thing remains the same. If you just focus on the basics, you can still be very successful online. sure, the basics in 2022 are very different from the fundamentals in 1998. It’s easy to …

Read More »

Is Using Google Analytics a Search Ranking Factor?

Google Analytics (GA) is a powerful tool that helps website owners understand how users interact with their web pages. The amount of information we can get from Google Analytics is so profound that a theory has circulated for over a decade that GA data is a ranking factor. Is Google …

Read More »

Six local link building tactics for small businesses

According to a study by Moz, backlinks are essential to local packs and localized organic ranking factors, in short, they are the backbone of any successful SEO campaign. Unlike general link building tactics, location has a bigger impact on local link building. Therefore, you need to get links from local …

Read More »

YouTube brings photo editing and quizzes to community posts

YouTube offers creators new tools to work with when publishing community posts, with additional photo editing features and interactive quizzes. Community posts are social media-style updates available to YouTube channels with 500 or more subscribers. YouTube displays posts in users’ recommendation feeds and in the Community tab on channel pages. …

Read More »

What is it and how is it done

Competitive analysis is often the first place new businesses turn to for market and keyword research. However, many new businesses struggle to get much value from competitive analysis because they often don’t track the right variables or understand how to interpret their data. Fortunately, visualizing competitor analysis results in readable …

Read More »

Google publishes guides on current and retired ranking systems

A new guide to Google’s ranking systems tells you which systems Google uses to rank search results and which are being phased out. Additionally, in its latest guide, Google introduces new terminology that distinguishes between ranking “systems” and ranking “updates.” A system, like RankBrain, runs constantly in the background. A …

Read More »

How to bypass big brands that increase your terms

Nothing is more frustrating than having your best deals hijacked by competitors. The holiday season is particularly prone to this, as brands compete for their own market share. This month’s question hits the holidays particularly hard. Rakesh from Virudhunagar asks: “I have a question about the same keyword that the …

Read More »

How to schedule a blog post in 6 easy steps

With more than a billion websites on the World Wide Web, it’s not hard to understand that it’s difficult to stand out from them. That’s why the best content on the web has to be well-written, well-researched, and absolutely captivating to read, no matter the topic covered. And that’s not …

Read More »