A new social media chatbot
Snapchat announced the addition of a new feature, My AI. My AI is a chatbot based on OpenAI’s ChatGPT that can interact with Snapchat users.
Snapchat joins Meta, Spotify, YouTube and others in the race to enhance social networks with artificial intelligence to attract more users and keep them engaged with their networks longer.
How to access my AI on Snapchat
Snapchat has launched its new chatbot as an experimental feature for Snapchat+ subscribers in the United States.
Snapchat+ allows users to experience exclusive, experimental, and pre-release features first. It costs $3.99 monthly and is available in multiple countries including the United States, Canada, and the United Kingdom.
This makes it cheaper than a $20 monthly investment in ChatGPT Pro.
In addition to first access to My AI, Snapchat+ gives users an exclusive badge, priority story replies, a custom story flow from one hour to one week, and story boosts that put your story ahead of others so more people see it .
Add my AI as a friend
To connect with My AI, visit their profile on Snapchat and add them as a friend.
Snapchat screenshot, March 2023Once you add it as a friend you can start chatting.
My AI vs ChatGPT
According to Snapchat Support, My AI will be a friendly personal companion for Snapchat users that can be accessed within the Snapchat app.
Users can ask the chatbot for answers on trivia questions, travel ideas, recipes, gifts for a specific person, poetry, and more.
My AI offers an experience that feels like engaging with another Snapchat, complete with a profile, avatar, and using relevant emojis in replies.
Snapchat screenshot, March 2023Snapchat warns users that My AI can “hallucinate” and offer wrong answers in the early stages. You might discover some in the next few examples.
Users are encouraged to submit feedback to Snapchat on any oddities they discover in order to improve the feature before rolling it out to all Snapchat users.
Similar to ChatGPT, Snapchat users are also advised not to give My AI any confidential or sensitive information. Interactions with the chatbot can be analyzed to improve the chat experience.
Snapchat screenshot, March 2023How marketers and content creators can use my AI
Businesses can use My AI in a variety of ways to better engage with customers on Snapchat. Here are a few examples to get you started!
Write a perfect bio
Not sure how to write a great bio for your Snapchat public profile? Ask My AI to give you a few ideas based on the customers you want to reach and what you want them to buy.
Snapchat screenshot, March 2023Tap and hold replies to copy them, save them to chat, or send feedback on them.
Snapchat screenshot, March 2023Suggest a story idea
If you don’t know what to post on Snapchat, ask My AI for suggestions. You can tell My AI that you want a story idea that will engage your target customer to promote your product or service.
Snapchat screenshot, March 2023Make the engagement easier
When someone asks you a question in response to your public stories, you can use My AI to give you some answer ideas to make your story viewer smile.
Snapchat screenshot, March 2023Find niche influencers
If you want to explore influencer marketing, ask My AI who are the top Snapchat influencers in your niche.
Snapchat screenshot, March 2023Combined with Snapchat+ Prioritized Story Responses, you can start connecting with the best influencers for your product or service, potentially opening the door to new marketing opportunities.
How to clear your My AI chat queries
If you want to clear your chat history, go to your Snapchat settings and look for the option to clear data under Privacy Settings. Tap Clear My AI Chat Queries and confirm that you want to clear your My AI data.
Snapchat screenshot, March 2023Featured image: DenPhotos/Shutterstock
